Atra - Hero Background

ATRA IS A DESIGN STUDIO WHERE ARTISTIC AND INDUSTRIAL KNOW-HOW CONVERGE IN A TEAM OF MULTIDISCIPLINARY ARTISTS, DESIGNERS, AND ARCHITECTS.

THE COLLABORATIVE NATURE OF OUR WORK IS THE DRIVING CREATIVE FORCE BEHIND OUR VENTURES AND VISION. UNPRETENTIOUS BEAUTY, PRACTICALITY, AND TIMELESSNESS ARE THE DEFINING TENETS OF THE ATRA AESTHETIC. THIS MEANS THAT ALL OF OUR PIECES ARE CREATED WITH THE CRAFTSMANSHIP AND ARTISTRY OF AN OBJET D’ART, BUT ARE DESIGNED TO BE FULL PARTICIPANTS IN THE SPACES THEY LIVE IN BY PROVIDING COMFORT AND MEETING THE DEMANDS OF EVERYDAY LIVING.


Creative Director

Alexander Diaz Andersson 
Alexander Díaz Andersson is the Swedish-Mexican founder and creative director of ATRA. His aesthetic comfortably straddles the line between art and functionality, a philosophy that is reflected in the various interior design projects he has authored. Drawing inspiration from his own dichotomous identity, his spaces are characterized by a blend of clean Scandinavian lines and whimsical elements from traditional Mexican art.

Time features prominently in Alexander’s works, as he seeks to anticipate how his designs will change into the future—the patinas each material will acquire throughout its life and how this will affect the character of the surrounding space. This foresight not only guarantees that a piece will age gracefully and in harmony with its environment, but also that its functional lifespan will be longer.


Locations

Mexico City Studio

ATRA's multi-disciplinary design studio, showroom  and factory is located in Mexico City’s historic Santa María la Ribera neighborhood. We work on niche to large-scale interior furnishing and architecture projects in cultural and commercial fields. Every one of our ventures is taken from drawing board to finished product by our team of cross-industry experts, who conduct extensive research to create tailored, inspiring environments and design solutions.

Mexico City Studios

ATRA has made a second home for itself in the heart of San Francisco within the design mecca of Sacramento Street in Presidio Heights.  A microcosm of the studio’s aesthetic philosophy, this gallery space showcases signature collection pieces as well as exclusive artistic creations by rising and renowned talent from Mexico and beyond. 

San Francisco Gallery